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The Undisputed Leader in Direct Response Services

Bringing deep expertise and groundbreaking technology to the art and science of performance marketing.

Full-service, cloud-based solution that provides unique call-to-action customization and optimization at scale.

Integrated workflow for digital and linear delivery to drive conversion across every screen.

Data, Analytics, and Insight to Drive Performance

Full-suite of capabilities and services for short- and long-form direct response advertising

  • Ad customization
  • Voiceover
  • Editing
  • Multi-point QC
  • Closed Captioning, Sub-titles
  • Watermarking, Fingerprinting
  • QR codes
  • Short- and long-form digital delivery
  • Video ad serving
  • Campaign performance tracking
  • Asset management and archive

Our story

The DR division at Extreme Reach (we lovingly call it ERDR because it’s fun to say) began as Treehouse Media in 1996. Co-founders and DR pioneers, Matt Edelman and Andy Donato, set up a co-located shop in New York, NY and Great Falls, Montana. They quickly became the leaders in all facets of direct response advertising.

In 2014, Treehouse Media was acquired by Extreme Reach and is led by Matt and Andy to this day. The team includes over 70 experts, serving our vast array of customers, from start-up entrepreneurs to leading household brands. We continue to evolve with the media landscape and are proud to lead our clients into new digital frontiers with robust video ad serving capabilities and analytics.

The goal from day one remains the same 26 years later—to provide our clients fast turn-around times, flawless execution, and the highest level of customer service in the industry.

We are always here

Our teams are ready to handle whatever you need, big or small.

Reach out today