What is Programmatic TV?

We recently took a deep dive into the topic of programmatic advertising, offering insight into how technology and data-driven approaches are changing – and enhancing — the way advertisers [...]

TV vs. Video Advertising—Who’s Ahead?

For the past few years, many advertising observers have suggested that TV ad spending was on the decline. Advertising companies like Facebook and Google were moving aggressively to capture more [...]

Altogether Now.

Hello!  If you know Extreme Reach, we expect you’ll find our new website to be a welcome surprise. If you don’t yet know us, we invite you to take a look around and see how we can [...]