3 Tips for Getting the Best from Both Digital and Linear Campaigns
Here's why it's important for marketers, agencies, ad-tech firms, etc. to follow best practices for video and TV advertising.
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Rise of DTCs Shows Power of Combining Linear and Digital Campaigns
DTCs’ efforts to expand their audiences and manage costs are resonating throughout the linear and digital worlds. Here's why.
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What Advertisers and Agencies Can Do to Prepare for 2019 Commercial Contracts
Here are some steps advertisers can take between now and March 31st, when the current contract expires.
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