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Extreme Reach Creates New Role for Aaron Vradenburgh: VP, Sales Enablement

Veteran leader will help global organization achieve even greater success

NEW YORK, NY, UNITED STATES, April 20, 2022 — Extreme Reach, the global leader in creative logistics, has hired sales leader Aaron Vradenburgh for a new role, the company announced today: VP, Sales Enablement. Reporting to Chief Revenue Officer Maegan Buckler, Vradenburgh will work closely with Sales Operations, Marketing, Finance, and other key stakeholders across international regions.

A senior leader whose approach centers on customer success, Vradenburgh has used data, process and experience to build a number of high-achieving teams across the advertising and ad tech industries.

“Aaron is a natural bridge builder whose love of data, passion for developing people and strong advertising technology industry connections make him an excellent fit for Extreme Reach,” said Extreme Reach CRO Maegan Buckler. “He’ll work across departments to support our Sales team and remove friction in the sales cycle, formalize and expand training and certifications, recruit and onboard new Salespeople as our business continues to grow, and keep our national and global regions well-connected.”

Vradenburgh joins Extreme Reach with a range of experience in senior, strategic roles, most recently as VP, Direct Access at AdTheorent. Additionally, he previously spent five years at Amazon Advertising where he was part of the growing team that drove its new and nascent business.

“There’s never been so much complexity under the surface for marketers navigating a screens-everywhere world,” said Vradenburgh. “The industry is now at a point where we are truly seeing TV and video converging and I am so pleased to be joining Extreme Reach at this exciting time. Marketers need an end-to-end platform for managing assets and activating omnichannel campaigns, and the insights available in ER’s platform provide more value for brands and agencies that will help them make the most informed, data-driven decisions.”

With a home in Connecticut, Vradenburgh will work out of Extreme Reach’s New York headquarters.